Tuesday, March 20, 2012

Healthy Energy Drink Keywords


My blog is about selling my own costume-made healthy energy drink and a healthy flavored powder-mix. I want to sell a product that is 100% healthy for anyone who drinks it; this energy drink is not going to be like another Redbull or Monster energy drink because is not going to contain artificial flavors and caffeine since I want people to feel healthy and satisfied with this energy drink. There’s so much competition with other energy drink companies that they rather add more artificial ingredients to their products than caring for the health of its consumers. In my opinion energy drinks are made to boost up your energy when you are sleepy or tired at work or school so when you drink an energy drink its supposed to do that, but sometimes when people drink more than one can a day it might danger their health so costumers don’t need to worry about that when they drink my energy drink because every flavor is going to be natural flavors. In addition to selling my energy drink I’m also going to sell a healthy powder-mix with delicious flavors such as strawberry, coconut, ginger, green tea etc. for those who don’t have time to buy the drink at their local deli store. My audience for this product is going to be mostly for skateboarders and snowboarders since in this type of sport for athletes it requires more energy, but off course other people can drink this too if they like. When I started with this idea for my energy drink I wanted to make sure how many people in the United States and around the world were searching for things related to healthy energy drinks, so I made some research about the possible keywords people search related to healthy energy drinks and I found about 100 searches related to this topic, some people searched for list of healthy energy drinks, redline energy drinks, 5 hour energy drink etc. When I did this research I learned that there’s 3,600 Global Monthly searches and 2,400 Local Monthly searches in Google. These numbers showed me that there’s not that many people in the world that are not interested enough about their health, and instead they are searching for the unhealthy energy drinks such as Monster, Redbull, Rockstar etc. energy drinks. For example 1,000,000 people are searching more for just plain energy drinks vs. the 3,600 people who are searching for healthy energy drinks, to me this numbers means that people are not caring about their health. I also learned that in this research the most competition according to the keywords I’ve found showed me that there’s more medium and low competition, however this competition only varies with the country and language the person is at. With this in mind, I think this is a good idea to start selling my product to costumers who are looking for an energy drink that can show them the healthy flavors rather than the artificial flavors in the other energy drinks costumers are so used to.

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